Get Amplified

What can we learn from a Pharmaceutical Leader? Ian Braithwaite Senior VP World Wide Clinical Trials

Amplified Group Season 4 Episode 7

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After a Get Amplified break we're back with a flurry of exciting new guests. We kick off September by looking outside of the tech industry to see what we can learn from the Pharma industry. 

Not only are both industries affected by high attrition, particularly through Covid, but both share the same challenges of time to market – of people being pulled in different directions, with too much workload and less people to do it. 


Ian shares with us his fascinating experience particularly around decision making and the importance of bringing together a cross functional team of people to successfully manage projects.


With only 1 in 100 drugs making it through to a successful registration process and 1 in 4 making back the investment, it's a 7-12 year investment timeframe. A fascinating contrast to the speed of technology development and expected return.


Ian tells us how projects involve 3 key constraints which have to be managed effectively if you want a successful outcome. These are: time, quality, cost. If you reduce time, you increase cost. 


It's a fascinating insight into managing a triangle of competing needs.


#podcast #pharma #leadership #projectmanagement #crossfunctional #team #clinicaltrials


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